How do you go about planning for something? An e-Commerce site, or online shopping experience is an important development. Planning for its success is one of the most important tasks you can do.
Planning is a process of deciding, today, what you will do tomorrow (or next week or next year…) With that definition, there isn’t [...]
Online Shopping for all its convenience, is not conducive to judging the quality of a product. Many of the usual ways are unavailable to you.
Shopping of any kind involves the 5 senses. The more involved with the senses, the richer the experience, and the more sure the buying decision.
Online Shopping is only able to engage [...]
It is common knowledge and constant dogma that everyone is looking for the lowest price when they shop online (or anywhere else, for that matter.)
But, I say that is false. If everyone was looking for the lowest price, there wouldn’t be a market for Mercedes, or Tiffany, or any other high-end or mid-price brand. [...]